On the afternoon of the 27th, the opening ceremony of the Jiangmen Kaiping Rural E-commerce Industrial Park sponsored by the Kaiping Municipal Bureau of Human Resources and Social Security and co-organized by the Municipal Agriculture and Rural Bureau and the Kaiping Municipal Committee of the Communist Youth League and the opening ceremony of the 2021 Kaiping City "Protecting Industry and Celebrating the New Year" online flower market was held in Tangkou The town's rural e-commerce industrial park was held to open an online flower market to help farmers solve their difficulties.

Kaiping is a major agricultural city. In recent years, it has successfully created a national agricultural product quality and safety county and was selected as the first batch of national modern agricultural demonstration zones. Agricultural resources, agricultural economy and total agricultural products occupy an important position in the Pearl River Delta and even in Guangdong Province.

With the development of the Internet, the e-commerce industry has brought huge opportunities for the development of rural agriculture in Kaiping. The Rural E-commerce Industrial Park in Kaiping City, Jiangmen will provide site support, entrepreneurship guidance, entrepreneurship training, entrepreneurial policy support, financing docking, affairs agency and other “one-stop” entrepreneurship for rural workers, webcast workers, and e-commerce talents. , To promote the formation of new business forms and new models of rural e-commerce. At present, in response to the special period of the cancellation of the offline flower market in response to the new crown pneumonia epidemic, relying on the resources of rural e-commerce industrial parks, cultivating and expanding rural e-commerce, and building e-commerce platforms, there is an important reality for alleviating the slow-selling plight of agricultural products such as Nianhua and Nianju significance.

The event site also held the 2021 Kaiping City "Baoye Home and New Year" online flower market launching ceremony, providing live broadcast venues, e-commerce training and technical support for flower farmers, orange farmers, and new year goods sellers. With the help of the power of e-commerce platforms, suppliers, purchasers, distributors, e-commerce platforms, logistics and express delivery and media industries can form a joint force to help flower farmers, orange farmers, and new year goods sellers find tangible sales channels and truly fight the epidemic Help farmers. At present, more than 50 companies have been attracted to participate, and citizens can purchase through online booking and offline delivery.

In the next step, Kaiping City will give full play to the advantages of local agricultural resources, tourism and cultural heritage, and the brand effect of the world famous chef hometown, improve the industrial chain construction of "e-commerce + tourism + agriculture + Cantonese cuisine master", and guide the professionalization of rural e-commerce industry. Development, build a regional professional cluster platform, build a new pattern of rural economic development with Kaiping characteristics, and lead Kaiping’s modern agricultural development to a new level.